{"id":618,"date":"2025-11-25T20:57:17","date_gmt":"2025-11-25T12:57:17","guid":{"rendered":"https:\/\/odkkk.com\/1339-2\/"},"modified":"2025-11-25T20:57:36","modified_gmt":"2025-11-25T12:57:36","slug":"skan-2025-%e3%83%97%e3%83%a9%e3%82%a4%e3%83%90%e3%82%b7%e3%83%bc-%e3%82%a2%e3%83%88%e3%83%aa%e3%83%93%e3%83%a5%e3%83%bc%e3%82%b7%e3%83%a7%e3%83%b3-%e3%83%a2%e3%83%90%e3%82%a4%e3%83%ab-%e3%83%9e","status":"publish","type":"post","link":"http:\/\/odkkk.com\/ja\/skan-2025-%e3%83%97%e3%83%a9%e3%82%a4%e3%83%90%e3%82%b7%e3%83%bc-%e3%82%a2%e3%83%88%e3%83%aa%e3%83%93%e3%83%a5%e3%83%bc%e3%82%b7%e3%83%a7%e3%83%b3-%e3%83%a2%e3%83%90%e3%82%a4%e3%83%ab-%e3%83%9e\/","title":{"rendered":"SKAN 2025 \u306e\u6025\u5897: \u30e2\u30d0\u30a4\u30eb \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u518d\u69cb\u7bc9\u3059\u308b\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u6700\u512a\u5148\u306e\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3"},"content":{"rendered":"<h1>2025 \u5e74\u306e SKAN \u306e\u6025\u5897: \u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u6700\u512a\u5148\u306e\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u304c\u30e2\u30d0\u30a4\u30eb \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u3069\u306e\u3088\u3046\u306b\u518d\u69cb\u7bc9\u3059\u308b\u304b<\/h1>\n<p>\u79c1\u306f 10 \u5e74\u4ee5\u4e0a\u30e2\u30d0\u30a4\u30eb\u5e83\u544a\u306e\u30c8\u30ec\u30f3\u30c9\u3092\u8ffd\u8de1\u3057\u3066\u304d\u307e\u3057\u305f\u304c\u30012025 \u5e74 11 \u6708 25 \u65e5\u306e\u73fe\u5728\u3001SKAN \u306f Google \u30c8\u30ec\u30f3\u30c9\u3001Twitter \u30d5\u30a3\u30fc\u30c9\u3001Reddit \u306e r\/adops \u304a\u3088\u3073 r\/marketing \u30b5\u30d6\u30b9\u30af\u30e9\u30a4\u30d6\u5168\u4f53\u3067\u7206\u767a\u7684\u306b\u5897\u52a0\u3057\u3066\u3044\u307e\u3059\u3002 Apple \u306e\u6700\u65b0\u306e iOS \u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u53d6\u308a\u7de0\u307e\u308a\u304c\u5f37\u5316\u3055\u308c\u308b\u4e2d\u3001\u958b\u767a\u8005\u3068\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u306f\u3001\u9032\u5316\u3059\u308b SKAdNetwork \u306e\u30eb\u30fc\u30eb\u306b\u9069\u5fdc\u3057\u3088\u3046\u3068\u8e8d\u8d77\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002Cookie \u306e\u304f\u305a\u306f\u306a\u304f\u306a\u308a\u3001\u3088\u308a\u30b9\u30de\u30fc\u30c8\u306b\u96c6\u7d04\u3055\u308c\u305f\u30b7\u30b0\u30ca\u30eb\u306b\u306a\u308a\u307e\u3059\u3002.<\/p>\n<p>\u672c\u5f53\u306e\u30d5\u30c3\u30af\uff1f\u305d\u308c\u306f\u30b3\u30f3\u30d7\u30e9\u30a4\u30a2\u30f3\u30b9\u3060\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002 SKAN 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\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u4e88\u7b97\u3092\u3064\u304e\u8fbc\u3093\u3067\u3044\u307e\u3059\u304c\u3001\u30af\u30ea\u30c3\u30af\u5f8c\u306e\u30d6\u30e9\u30c3\u30af\u30a2\u30a6\u30c8\u306b\u3088\u308a\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u3064\u3044\u3066\u306f\u63a8\u6e2c\u304c\u6b8b\u308a\u307e\u3059\u3002 SKAN \u306f\u305d\u306e\u30b9\u30af\u30ea\u30d7\u30c8\u3092\u53cd\u8ee2\u3057\u307e\u3059\u3002 Apple \u306e SKAN 4.0 \u306e\u5c55\u958b\u304c Twitter \u3067\u3055\u3055\u3084\u304b\u308c\u3001Reddit \u306e\u30b9\u30ec\u30c3\u30c9\u304c\u6025\u5897\u3057\u305f\u3070\u304b\u308a\u3067\u3059\u304c\u3001\u305d\u308c\u306f\u3059\u3079\u3066\u3001\u771f\u306e LTV \u30b7\u30b0\u30ca\u30eb\u3092\u660e\u3089\u304b\u306b\u3057\u306a\u304c\u3089\u3001\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u306e\u305f\u3081\u306b\u30c7\u30fc\u30bf\u3092\u30d0\u30c3\u30c1\u51e6\u7406\u3059\u308b\u78ba\u7387\u7684\u30e2\u30c7\u30ea\u30f3\u30b0\u306b\u95a2\u3059\u308b\u3082\u306e\u3067\u3059\u3002.<\/p>\n<p>\u79c1\u306e\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001\u30d6\u30e9\u30c3\u30af \u30d5\u30e9\u30a4\u30c7\u30fc\u306e\u6e96\u5099\u3068\u30db\u30ea\u30c7\u30fc\u5e83\u544a\u30e9\u30c3\u30b7\u30e5\u306b\u5f8c\u62bc\u3057\u3055\u308c\u3066\u3001\u300cSKAN \u5b9f\u88c5\u300d\u306e\u4e16\u754c\u7684\u306a\u691c\u7d22\u6570\u306f\u5148\u9031\u3060\u3051\u3067 40% \u5897\u52a0\u3057\u307e\u3057\u305f\u3002\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u306f\u7406\u8ad6\u3092\u8a9e\u308b\u3060\u3051\u3067\u306f\u306a\u304f\u3001\u30a4\u30f3\u30c7\u30a3\u30fc \u30b9\u30bf\u30b8\u30aa\u304c\u30dd\u30b9\u30c8\u30d0\u30c3\u30af\u3092\u5fae\u8abf\u6574\u3059\u308b\u3053\u3068\u3067 ROAS \u3092 25% \u5411\u4e0a\u3055\u305b\u308b\u306a\u3069\u3001\u6210\u679c\u3092\u5171\u6709\u3057\u3066\u3044\u307e\u3059\u3002.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/images.unsplash.com\/photo-1559757148-5c350d0d3c56?ixlib=rb-4.0.3&amp;auto=format&amp;fit=crop&amp;w=1000&amp;q=80\" alt=\"abstract data visualization lines\" title=\"\"><\/p>\n<h2>\u73fe\u5b9f\u4e16\u754c\u306e\u6226\u8853: \u30bb\u30c3\u30c8\u30a2\u30c3\u30d7\u304b\u3089\u30b9\u30b1\u30fc\u30eb\u307e\u3067<\/h2>\n<p>\u5148\u9031\u3001\u79c1\u306f\u30d5\u30a3\u30f3\u30c6\u30c3\u30af\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306e SKAN \u7f72\u540d\u3078\u306e\u79fb\u884c\u3092\u652f\u63f4\u3057\u307e\u3057\u305f\u304c\u3001\u305d\u306e\u52b9\u679c\u306f\u3059\u3050\u306b\u73fe\u308c\u307e\u3057\u305f\u3002\u307e\u305a\u306f App Store Connect \u306b\u30ad\u30e3\u30f3\u30da\u30fc\u30f3 ID \u3092\u767b\u9332\u3057\u307e\u3059\u3002\u9762\u5012\u3067\u306f\u3042\u308a\u307e\u3059\u304c\u3001\u4ea4\u6e09\u306e\u4f59\u5730\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u6b21\u306b\u3001\u304d\u3081\u7d30\u304b\u3044\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u91cd\u306d\u3066\u3044\u304d\u307e\u3059\u3002\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570\u3060\u3051\u3067\u306a\u304f\u3001\u3088\u308a\u5168\u4f53\u50cf\u3092\u63cf\u304f\u53ce\u76ca\u5c64\u3082\u8003\u616e\u3057\u307e\u3059\u3002.<\/p>\n<p>\u30b7\u30ca\u30ea\u30aa: \u4f11\u65e5\u3092 TikTok \u3067\u30d7\u30c3\u30b7\u30e5\u3057\u307e\u3059\u3002 SKAN \u306e 24 \u6642\u9593\u30dd\u30b9\u30c8\u30d0\u30c3\u30af \u30a6\u30a3\u30f3\u30c9\u30a6\u3092\u4f7f\u7528\u3059\u308b\u3068\u3001\u30e6\u30fc\u30b6\u30fc \u30ec\u30d9\u30eb\u306e\u8ffd\u8de1\u306a\u3057\u3067\u9069\u5207\u306a\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3092\u30af\u30ec\u30b8\u30c3\u30c8\u3057\u3001\u305d\u306e\u5834\u3067\u5165\u672d\u3092\u6700\u9069\u5316\u3067\u304d\u307e\u3059\u3002\u30d7\u30ed\u306e\u30d2\u30f3\u30c8: \u30de\u30c3\u30d7\u3055\u308c\u305f\u30a4\u30d9\u30f3\u30c8\u3092\u65e9\u3081\u306b\u30c6\u30b9\u30c8\u3057\u307e\u3059\u3002 1 \u3064\u306e\u4e0d\u4e00\u81f4\u306e\u7f72\u540d\u306b\u3088\u308a\u3001\u30d0\u30c7\u30a3 15% \u306e\u52b9\u7387\u304c\u72a0\u7272\u306b\u306a\u308a\u307e\u3059\u3002.<\/p>\n<ul>\n<li>AppsFlyer \u3084 Adjust \u306a\u3069\u306e MMP \u3068\u7d71\u5408\u3057\u3066\u3001\u30b7\u30fc\u30e0\u30ec\u30b9\u306a\u30dd\u30b9\u30c8\u30d0\u30c3\u30af\u51e6\u7406\u3092\u5b9f\u73fe\u3057\u307e\u3059\u3002.<\/li>\n<li>\u7f72\u540d\u306e\u91cd\u8907\u3092\u76e3\u8996\u3057\u3066\u3001\u4e88\u671f\u305b\u306c\u4e8c\u91cd\u30ab\u30a6\u30f3\u30c8\u3092\u56de\u907f\u3057\u307e\u3059\u3002.<\/li>\n<li>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024\u306e A\/B \u30c6\u30b9\u30c8\u3092\u6d3b\u7528\u3057\u3066\u3001\u5fae\u5999\u306a LTV \u4e88\u6e2c\u3092\u884c\u3044\u307e\u3059\u3002.<\/li>\n<\/ul>\n<h2>\u96a0\u308c\u305f\u30a8\u30c3\u30b8: \u7af6\u5408\u4ed6\u793e\u306e\u30d7\u30ec\u30a4\u3068\u5c06\u6765\u6027<\/h2>\n<p>X \u30c8\u30ec\u30f3\u30c9\u306b\u8e0f\u307f\u8fbc\u3080\u3068\u3001Unity Ads \u306e\u3088\u3046\u306a\u5927\u624b\u4f01\u696d\u306f SKAN \u306b\u3088\u3063\u3066\u5f37\u5316\u3055\u308c\u305f\u30b9\u30b1\u30fc\u30eb\u3092\u5ba3\u4f1d\u3057\u3066\u3044\u307e\u3059\u304c\u3001\u30a4\u30f3\u30c7\u30a3\u30fc\u958b\u767a\u8005\u306f\u30ab\u30b9\u30bf\u30e0 \u30bd\u30fc\u30b9 ID \u3067\u5f7c\u3089\u3092\u4e0a\u56de\u3063\u3066\u3044\u307e\u3059\u3002\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u304c\u5e83\u7bc4\u306a CPI \u306b\u3088\u308b\u8cfc\u5165\u304b\u3089 SKAN \u306b\u6700\u9069\u5316\u3055\u308c\u305f\u4fa1\u5024\u30d9\u30fc\u30b9\u306e\u5165\u672d\u3078\u3068\u65b9\u5411\u8ee2\u63db\u3057\u3001\u540c\u3058\u652f\u51fa\u3067\u3088\u308a\u591a\u304f\u306e\u30e6\u30fc\u30b6\u30fc\u3092\u7d5e\u308a\u8fbc\u3080\u306e\u3092\u79c1\u306f\u898b\u3066\u304d\u307e\u3057\u305f\u3002.<\/p>\n<p>2026 \u5e74\u3092\u898b\u636e\u3048\u3066\u3001Reddit \u306e\u8a71\u984c\u306f\u3001AI \u3067\u5f37\u5316\u3055\u308c\u305f\u4fe1\u53f7\u3092\u5099\u3048\u305f SKAN 5.0 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\u30c6\u30b9\u30c8 \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5b9f\u884c\u3057\u3066\u304f\u3060\u3055\u3044\u3002 @SKANUpdates \u306a\u3069\u306e\u30c8\u30ec\u30f3\u30c9\u30c8\u30e9\u30c3\u30ab\u30fc\u3092\u30d5\u30a9\u30ed\u30fc\u3057\u3066\u304f\u3060\u3055\u3044.<\/p>\n<p><!-- End of article: Optimized for WordPress Classic Editor, SEO-ready with SKAN focus for Nov 2025 trends --><\/p>","protected":false},"excerpt":{"rendered":"<p>SKAN&#8217;s 2025 Surge: How Privacy-First Attribution is Reshaping Mobile Marketing I&#8217;ve been tracking  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